MORE INFOGRAPHICS
MORE INFOGRAPHICS
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Bring your data to life with an engaging storytelling
- Part II -
Get the best of your picture
From the analysis of millions of pictures from OkCupid and some adds up gleaned from other apps, here are the most successful types of pictures in order to get and retain attention.
One stone, two guys (or more)
Instead of scrolling your library down to 2009 to get your best shot - take a selfie! Not just any kind of selfie, the MySpace angle with your eyes flirting directly into the camera actually scores the highest.
Other catchiest shots are in bed, to stimulate imaginative minds. Don’t get naked though, we said stimulation, not erection.
Outdoors pictures stand for the third best option.
Beard, muscles and guitare,
a winning combination
Keep in mind that in terms of pictures, women’s tastes differ from men’s.
Sorry for smooth-faces, the current trend is favouring werewolves.
If you have no hope of getting the lumberjack look anytime soon, you can still play the animal card. Who could have believed it, but yes, animal pictures score the highest. After all aren’t dogs men’s best friends…? If no dog, a shot with a tiger or zebra could do too.
The second kind of winning pics is, as you may guess, the show-off-your-muscles type. If you don’t play in that category, don’t get overdressed as sophisticated outfits fare poorly. A simple T-shirt should do much better.
Doing something interesting, such as playing an instrument or talking at a conference also attracts attention.
If none of the above applies to you, you can still display a picture where you are having fun with friends. But please don’t use it as your main profile picture, it’s tiresome to guess which of the dudes around the table is actually you.
Selfie or not selfie?
Ladies and gentlemen tips
As selfies have become incredibly popular, it’s worth mentioning that their attraction levels are not similar for both genders.
What's Next?
The next chapter will help you make the best of your profile description by analysing what the most successful ones have in common.
If you think your bio is ok, you should check which are the best opening lines or how to get the most of your first date.
You can also go back to the intro and check if you've missed something.
Click to explore
