MORE INFOGRAPHICS
MORE INFOGRAPHICS
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Bring your data to life with an engaging storytelling
- Part IV -
Opening Lines
Enough of the Traditional «What Do You Do?»
and «Where Do You Come From?»
You’ve matched, congrats! Now it’s time to show your wits with a clever and original opening. But first, some practical considerations…
The 6 Hours Window
We’ve learned in high school that answering too quickly to a message is displaying way too much interest. However with Whatsapp and Facebook showing the last time you were online, caution can quickly turn to disrespect. On dating apps, the acceptable delay to formulate an answer is before 6 hours for a woman to a man. Women are more patient as with a similar delay, men loose little of their chance of getting a reply.
An Efficient Start
The best opening line for both sexes is:
It’s light while giving you the opportunity to get insights on your match’s personality. It also helps you starting a conversation outside of the traditional “where do you come from and what do you do?”.
Positive Attitude
Between your neurasthenic boss and your once again dumped best friend, I understand your mood may not always be singing Disney melodies. Don’t forget however that people on dating apps also have to deal with their own problems. Stay positive, fun is part of the game. Use words associated with laughing like 'haha' and 'lol' and you’ll gain an extra 17% chance of getting a phone number.
Avoid...
... saying sorry in your opening line – it would dramatically reduce your chances of getting onto the next stage
Time to have a look at gender defined strategies!
Crystal Clear
Be confident and clear. Avoid ambiguous statements such as “Maybe I could be free on Sunday, if so, would you like to do something?”. Assertive messages and straightforward invitations work out best.
Because Food Matters
Strangely enough, women are more likely to answer if the message is somehow related to food. Try something around:
If you want to enjoy a bit of diversity, instead of using gender preferences, have a go at the best scoring opening lines by age.
Brain Before Body
One day or another, we’ve all dated that sublime creature with whom we had unfortunately nothing in common. If it may not matter at first, it gets boring after a short while.
You already know he or she finds you attractive as you’ve matched. What to do next is up to you but maybe it's time to get the most of your now updated opening lines to check if you actually share anything at all. You don’t want to get into another date where you have to desperately squeeze your brain to keep the ball rolling, do you?
What's Next?
The next chapter will help you make the best of your first date by applying simple tricks.
If you think you don't need to improve on that side, have a look at how to choose your best picture, how to pimp your description or go back to the intro.
Click to explore
