MORE INFOGRAPHICS
MORE INFOGRAPHICS
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Challenge: How can we turn complex mortgage data into a content anyone would engage with?
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Results: Hundreds of 'likes', comments and thousands of views after the infographic was posted on the company internal sharing platform.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Our solution: We used an infographic to tell a data story the targeted audience can relate to. We used an informative and easy to understand storytelling and added engaging data visualisations.
Bring your data to life with an engaging storytelling
- Part I -
Improve Your Online Dating Profile
with Stats
Before Jumping in
You’ve done it! You’ve downloaded a dating app - Hinge, Tinder, POF, OkCupid, Bumble, or similar. That was easy, wasn’t it? I mean once you’ve finally set your mind to it.
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The question you should really ask yourself now is
“How could I match with users I fancy most?”
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The good news is that with around 91 million people worldwide using dating apps , there should be someone for you out there. The bad news being that not everyone is going to answer to your overtures.
![infographic data visualisation online app dating tips maximise profile](https://static.wixstatic.com/media/15ab01_d3530655a30a44b0b5a0ebdd63864ee0~mv2.png/v1/fill/w_188,h_209,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_d3530655a30a44b0b5a0ebdd63864ee0~mv2.png)
If Tinder, to take one dating app, was a fair place, everyone would get around
143 rejections per day.
![infographic data visualisation online app dating tips maximise profile tinder](https://static.wixstatic.com/media/15ab01_21570d14c8774af5a7867287c30db133~mv2.png/v1/fill/w_600,h_320,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_21570d14c8774af5a7867287c30db133~mv2.png)
![infographic data visualisation online app dating tips maximise profile tinder](https://static.wixstatic.com/media/15ab01_d4264e173ed14a44b403d6ebaa748d36~mv2.png/v1/crop/x_0,y_1,w_686,h_461/fill/w_461,h_309,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_d4264e173ed14a44b403d6ebaa748d36~mv2.png)
But Tinder crystallizes the world unfairness and therefore some people get more rejections and others less. Don’t get depressed, it’s possible to increase your luck with a bit of optimisation.
![infographic data visualisation online app dating tips maximise profile](https://static.wixstatic.com/media/15ab01_bfc1f04f12a440b28434335792a2b9c0~mv2.png/v1/fill/w_288,h_189,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_bfc1f04f12a440b28434335792a2b9c0~mv2.png)
Simply that I’ve compiled all possible studies and analysis made on dating apps to help you boost :
![](https://static.wixstatic.com/media/15ab01_d585961aba514680ae1df611afbaffe7~mv2.png/v1/fill/w_600,h_247,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_d585961aba514680ae1df611afbaffe7~mv2.png)
Here is a word about methodology and references, if you had any questions
The Big Picture
So… You’ve downloaded a dating app... But do you really know what you are stepping in? Better understanding your playground first before hoping to master it.
![infographic data visualisation online app dating tips behind the scene](https://static.wixstatic.com/media/15ab01_ef07433efad84568ae9a6bcee1a488de~mv2.png/v1/fill/w_489,h_334,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_ef07433efad84568ae9a6bcee1a488de~mv2.png)
You more or less know why you came for, but what are the other users after?
![infographic data visualisation online app dating tips maximise profile](https://static.wixstatic.com/media/15ab01_4988410d41f449adba14ae65ea44872f~mv2.png/v1/crop/x_96,y_0,w_818,h_249/fill/w_460,h_140,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_4988410d41f449adba14ae65ea44872f~mv2.png)
![infographic data visualisation online app dating tips men women](https://static.wixstatic.com/media/15ab01_91e86867620f410bbe8692a336c2506b~mv2.png/v1/fill/w_600,h_210,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_91e86867620f410bbe8692a336c2506b~mv2.png)
Just So You Know
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Around 1 out of 2 users dates more than 1 person simultaneously.
![infographic data visualisation online app dating tips maximise profile](https://static.wixstatic.com/media/15ab01_9f4ce677596d4da594ae7e72aa893381~mv2.png/v1/fill/w_340,h_176,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_9f4ce677596d4da594ae7e72aa893381~mv2.png)
She Gets it All
As said previously, online dating is unfair, but however unfair, women will always get the lion's share.
![infographic data visualisation online app dating tips maximise profile women message](https://static.wixstatic.com/media/15ab01_df5221ef934248b4a8bae4731097a142~mv2.png/v1/crop/x_41,y_0,w_722,h_502/fill/w_416,h_289,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_df5221ef934248b4a8bae4731097a142~mv2.png)
Because on Tinder for instance, but every dating app gets similar results, women are pickier than men...
![infographic data visualisation online app dating tips maximise profile](https://static.wixstatic.com/media/15ab01_b34cfa0042a54ddb82522eb6693b3bc8~mv2.png/v1/fill/w_520,h_373,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_b34cfa0042a54ddb82522eb6693b3bc8~mv2.png)
You May Have Tweaked Bites of Your Profile,
but You're Not the Only One
![infographic data visualisation common online app dating lies](https://static.wixstatic.com/media/15ab01_253b4fa705cd4151bbf9ccca331a32dc~mv2.png/v1/crop/x_121,y_3,w_683,h_478/fill/w_377,h_264,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_253b4fa705cd4151bbf9ccca331a32dc~mv2.png)
N#1 complaint on Tinder is that their date in no way resembled their online profile picture.
![infographic data visualisation common online app dating lies](https://static.wixstatic.com/media/15ab01_fbf6d3a66aff430d952d8d8204b338fd~mv2.png/v1/fill/w_472,h_235,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_fbf6d3a66aff430d952d8d8204b338fd~mv2.png)
Conclusion: tweak a bit but don’t exaggerate!
Men Come from Mars and Women From...
Somewhere Else
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Men and women don’t value similar things when looking for a partner. It shows up in the way they spend their time on dating apps.
![infographic data visualisation time spent dating app](https://static.wixstatic.com/media/15ab01_aaa454ac8cd8488da91703611b4fee46~mv2.png/v1/crop/x_134,y_0,w_618,h_443/fill/w_417,h_299,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_aaa454ac8cd8488da91703611b4fee46~mv2.png)
Don't be surprised if the next chapters of this guide are therefore divided in
tips for women and tips for men.
Tips Before the Match
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In general people value:
![infographic data visualisation online app dating preference women](https://static.wixstatic.com/media/15ab01_d281997b065f400ab8b5c236eca0f5ce~mv2.png/v1/fill/w_598,h_311,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15ab01_d281997b065f400ab8b5c236eca0f5ce~mv2.png)
What's Next?
The next chapter will help you make the best of your profile picture by analysing which are the most successful shots on online dating apps.
If you think your pic is ok, check which are the best profile descriptions, the best opening lines or how to get the most of your first date.
Click to explore