Interactive calculator: The hidden cost of your emails on the planet

Challenge: Increase awareness for energy consumption in a ludic manner. Make sure users can relate to the story while insuring media pick ups. 

Results: Multiple media pick up! Below, how the Daily Mail has covered the story.

Our solution: Create a desktop and mobile friendly interactive visualisation displaying an informative article and few animations.

The CO2 email calculator allows users to enter the number of emails they receive in a day and it calculates their equivalent in CO2 released in the atmosphere. 

dailymail datacrunchies data visualisati

Snippets of the final product: 

data visualisation datacrunchies co2 ema
data visualisation datacrunchies co2 ema
Access the Calculator

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